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Kira Hug – The Copywriter Club

Episode Summary –

Kira Hug is a personality-driven conversion copywriter, co-founder of The Copywriter Club, and co-host of The Copywriter Club Podcast. She helps small business owners define their brand and attract their ideal clients by following her signature Brand Living Room Framework.

On top of all that, Kira is also a conversion copywriter who specializes in personality-driven launch copy.

In a previous life, Kira was an art major and worked with global brands like Estee Lauder Companies. She also led the marketing team for startups like and global health nonprofits.

Today, Kira refers to herself as a Copy Chef (she dresses the part!), and she leads a team of multiple copywriters in a flex micro-agency focused on personality-driven sales copy for course, membership, and program launches.