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Activating Your Passion And Making A Leap with Phantila Phataraprasit
Episode Summary –
So often, we feel intimidated and fearful when starting something new. If other people aren’t doing it, it can feel impossible to achieve. So many of us are afraid to try something new, it’s easy to let that stop us from trying. But moving past your fears and doing it anyway is the key to success. The path will be difficult and imperfect, but that is part of the learning process and the rewards are so worth it.
Making your passion possible is all about taking action, making mistakes, refining your technique, and figuring out how to improve your strategy the next time you do it. Start by doing your due diligence and research to test what people care about and what they are looking for to ensure that your idea is profitable before taking the leap.
Your business is your baby, so you want to ensure you know what you're getting into. In the beginning, you will probably have to wear all the hats, but learning to ask for help as you progress is what will help you move your business forward. Knowing what you are good at and getting help in the things you are not passionate about will help maintain your energy and work on growing your business.
“The process of making it possible is just doing it, refining it, and figuring out how to do it smoothly.”
In this episode, Phantila Phataraprasit, co-founder and CEO of Sabal Design, talks about why she left her career in Law to create Sabal Design. She also shares how you can make a leap and succeed in something you are passionate about, even when it’s completely different from what you are currently doing.
Snapshot of the Key Points from the Episode:
[02:27] Phantila shares her journey and what inspired her to create Sabai Design.
[04:05] How Phantila started her company despite not having a background in design? What inspired Phantila to pursue something completely different from her college Law degree?
[09:23] Phantila shares two exciting projects that really stood out and she was proud of in her business.
[13:48] Phantila's superpowers that carry and push her to build the business and also allow her to continue to innovate and grow.
[16:37] Doing your due diligence. How Phantila conducted her research before taking the leap into a sustainable future, and the results she got.
[21:02] Phantila’s recommendations on some things you can do to create more sustainability in daily life.
[25:05] The strategies that Phantila uses to attract more customers, drive people to her e-commerce store, and grow her fan base. Why Phantila thinks her audience is not on Facebook and the platform they are more connected to.
[28:04] Phantila’s greatest accomplishment that she is super proud of. The biggest challenge that she ran across and how she navigated through it
[34:02] What does working from your happy place mean to Phantila?
[34:40] Phantila’s advice to someone who wants to pursue their passion in the world of entrepreneurship.
About Phantila Phataraprasit –
Phantila Phataraprasit is the co-founder and CEO of Sabai Design, a sustainable furniture company with the mission to make conscious living accessible through ethically sourced, vegan, and made in the USA home staples. At just 28, Phataraprasit is revolutionizing the world of home furnishings by creating beautiful pieces that reflect beautiful values in consumers' homes.
Growing up in Thailand, surrounded by the eco-lodge work of her mother, sustainability has always been a core value in her life. After coming to the U.S., attending Columbia University, working at Morgan Stanley, and earning a law degree from NYU, she founded Sabai in 2019. Sabai was inspired by her own commitment to sustainable living, and struggle to find low-impact, ethically-sourced, and affordable furniture as a young professional.
In 2021, Phantila helped Sabai expand its sustainability efforts through launching an end of life cycle initiative called the Sabai Standard, including the first closed loop furniture program in the United States, which was honored by Fast Company’s World Changing Ideas & Innovation by Design Awards. She also helped establish Sabai’s Repair Don’t Replace program, allowing consumers to refresh pieces with individually sold parts to keep unnecessary new purchases and product waste to a bare minimum.
In 2021, she was also recognized as one of Inc. Magazine’s 100 Female Founders for how she’s revolutionizing the home furnishing industry. Phantila has since joined the Board of the Sustainable Furnishings Council as its youngest member.
How to connect with Phantila Phataraprasit:
About the Host –
Belinda Ellsworth is a Speaker, Trainer, Best-Selling Author, and Podcaster
She has been a professional speaker, mover, and shaker for more than 25 years. Having built three successful companies, she has helped thousands of entrepreneurs make better decisions, create successful systems, and build business strategies using her “Four Pillars of Success” system.
Belinda has always had a passion and zest for life with the skill for turning dreams into reality.
Over the last 20 years, she has been expertly building her speaking and consulting business, Step Into Success.